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Here is a statement of fact: Social Media has changed our lives. Yet, since 2015, around 62 countries worldwide have blocked or at least restricted access to social networks. Skip down to our 'Shaping Tomorrow' section to see a map view of social media usage around the world.
Ahead of that, we've got some updates on the 'Abolish The Trade' campaign we're working on with JTACC – on how we are working towards not just stopping poaching and the buy/sell networks but also decreasing the desire and demand for illegal wildlife and wildlife parts.
We also recently became the authorized distributors of the latest health-tech innovation - Sonovia masks - which kill 99.35% of Covid and other viruses on contact. In 'The Mind Lab' we talk about the amazing technology, efficacy and sustainability of the masks and why everyone needs to get one – yesterday! Fighting fire with fire, the masks simply stop the virus in its tracks... we sense a theme here. Go big or go home, as they say.
And not forgetting too, Valentine's Day is coming up so we have sourced some great gifts to give (and get – in the name of self care!) while getting you excited for the top films to look forward to in 2021 via BuzzFeed in our 'Diversions' section.
And as far as a parting note, Noosa Head in Australia will definitely have a lasting impact. Enjoy the drama.
Peace, love and fight the good fight.
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ENVIRONMENTAL, SOCIAL & GOVERNANCE (ESG)
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'ESG' (Environmental, Social and Governance) is the new buzz acronym in the business and investment world these days. It seems to be cropping up everywhere - but what is it? According to Investopedia, it's, "... a set of standards for a company’s operations that socially conscious investors use to screen potential investments. Environmental criteria consider how a company performs as a steward of nature. Social criteria examine how it manages relationships with employees, suppliers, customers, and the communities where it operates. Governance deals with a company’s leadership, executive pay, audits, internal controls, and shareholder rights."
But ESG is far more nuanced than that - it's the strategic plan and code of conduct that impacts every single aspect of a business, it's growth, reputation, investment potential and most importantly its people, customers and culture. In essence it's an ingrained mindset that has to be grounded in feasibility, efficiency and consciousness - no easy feat. We've been helping companies with this long before it became a 'thing' - looking at where companies want to be, implementing their vision, building their legacies, developing their sustainability story, improving consumer engagement and helping them find the right investors to help them grow through mutual mindsets and benefits.
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It's not only how a business interacts with its world and people but what it's giving back today, tomorrow and for future generations. This is far beyond dust collecting policies and CSR - this is about living and breathing it. We've got the tools, experience, data and knowledge to make that happen - so why try to climb that mountain alone?
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We are pleased to say that 'Abolish The Trade' is well on its way to well, abolishing the trade. We spoke about this JTACC project about seven newsletters ago, when we were still at the nascent stages of bringing the strategy together to seize and capture the networks responsible for continuing the evil and blood-sucking capitalization of precious wildlife. Knowing the cause of illicit trade and the nuances of the networks is the key to fighting it and right now we are using CAST (Conflict Analysis Software Tool) – which provides intelligence augmentation for analysts and case management in investigation – allowing us and JTACC to update network analysis with evidence in real-time - linking criminal actors to other criminal acts, the ability to disrupt networks and provide the information and facts needed to prosecute. In essence, 'Abolish The Trade' is about getting to the root cause and exterminating the disease, and not just stifling the symptoms. Wanna join the fight? Click here and get in on the action. Stay tuned for more updates in the future!
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This is a space where we get into the feels of things. We share our thoughts, experience and industry insights on what has struck a chord or made us tick. And it's a chance for us to flex our digital penmanship.
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The Life-Changing Magic of Wearing a SonoMask.
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We're afraid masks are here to stay. But, what if we told you there are masks that kill COVID on contact? Be intrigued..
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We’re always on the look out for dynamic change makers, disruptors and new information to fuel our own dexterity and creativity. So, this section sees a few of our recent picks on how the world’s outlook is changing. We hope these little nuggets will help you land on that 'aha!' moment you were looking for!
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We know everyone says it's not all work, it's about play, too – and as much as we don't want to sound like a broken record, there is truth in the truism. Like we said earlier, we are all about ingesting the complex and the trivial in equal measure. In fact, we love nothing more than thinking deeply about the more 'playful' things in life. Read ' em and ponder away.
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Valentine's Gifts To Give (And Get)
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February 14 is fast approaching, which means Valentine’s Day shipping cutoffs are nigh.
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Adam Roe has a plan to save clangin’-and-bangin’ old Fords — by turning them into custom electric classics that look dirty and run clean.
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14 Films To Get Excited About In 2021
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From a hotly anticipated Fred Hampton biopic to a moving feature about a deaf family.
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We love when a song becomes an 'on-repeat' obsession. This is one of those songs.
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Imposter Syndrome, be gone. You're no good here.
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We're in the mood for some drama. Where to?
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Ooof. Craving assuaged. We feel a powerful poem on its way.
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ABOUT US
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Where Art, Science, Social Engineering and Design meet.
The Citadel Tower, 25th Floor, Business Bay, Al Abraj St, Dubai, United Arab Emirates
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© 2020. All rights reserved.
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