We are so excited to share an important step in our commitment to a greener future and officially partner with the World Wildlife Fund (WWF) to tackle one of the biggest environmental threats facing our planet: water conservation.
At Levi Strauss & Co., we implement more sustainable practices for the planet around us. Our partnership with WWF acknowledges how water is a vital resource and how a majority of water consumption comes from the fashion industry. Working together, we implement more water conscious practices during the production process to reduce water usage. This collaboration strives to protect the planet's resources, advance water conservation efforts, and manage consumption.
Levis’ prioritizes reducing water usage for years through the Water<Less® initiative , which conserves water during apparel production. Joining forces with WWF, Levi’s makes an impact and stands as a leader in the fashion industry to move towards environmentally-conscious water consumption habits.
Follow us in building a sustainable and safe planet for future generations- together we are the change!
