Hello from the Clipstill Team!
Welcome to this week's edition of our video marketing newsletter!
Let’s be honest, how many pairs of expensive sunglasses have you tragically broken? (RIP to those fallen heroes). This week, we're looking at a brilliant Shady Rays ad that not only understands our pain but also uses a classic video script framework to achieve over 200,000 five-star reviews! We'll break down their winning formula of humour, relatability, and a clear call to action, showing you how to adapt it for your own business (even if you don't sell sunglasses!). Plus, actionable tips on attention-grabbing thumbnails and a simple scriptwriting trick to keep viewers hooked.