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had a little vision so here she is ✨

BIG THANKS TO EVERYONE WHO WORKED ON THIS WITH ME 🖤"

—Marcella M
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Hi, hello!

One of our favorite parts of the week is our standing marketing call. It’s the space where we get to brain-dump, laugh, trade stories about client calls we’ve had, articles we’ve read, and honestly just check in on how we’re doing as people. Sometimes it’s strategy. Sometimes it’s chaos. Usually it’s both.

On a recent call, cancellations came up. Not in a dramatic way... more in that “are we all dealing with this right now?” kind of way. Stories started flying. Patterns started showing up. And it became very clear, very quickly, that this is something almost everyone is quietly trying to navigate in their own way.

What we kept coming back to was this: cancellation policies matter, but they’re also one of the trickiest things to communicate without feeling awkward, rigid or like you’re putting distance between you and your clients. Most of you aren’t trying to be strict, you’re just trying to protect your time and run something sustainable.

That conversation stuck with us. And it’s part of why we’re spending time thinking about how salonMonster can make this area feel clearer, easier, and more supportive; without turning your business into something that feels transactional or impersonal.

So this newsletter starts right there. With the real conversations we’re having, the things we’re hearing from you and the ways we’re working to help you navigate cancellations in a way that still feels aligned with how you want to show up. 

Thanks for being here ❤️

Whether you’ve been using SalonMonster for years or just signed up last week, we’re glad you’re with us. We know running a business isn’t easy, and we’re here to make it just a little simpler, smoother, and more yours.


Liam, Stephen, Annie, Denber and Layla
Scout's System Check

Cancellation Policies: 
Where to put them + how to say it

If cancellations have been on your mind lately, this is your gentle reminder that salonMonster already gives you a place to clearly communicate your policy—so it’s not living only in your head or coming out awkwardly mid-conversation.

You can add (or update) your cancellation policy right here: Settings → Booking Settings → Cancellation Policy text input area

This text shows up exactly where it should—at the point of booking—so expectations are set before anyone ever sits in your chair. No scripts to memorize. No uncomfortable follow-ups. Just clarity, up front.

If it helps to see how someone else approaches it, here’s the cancellation policy Liam  personally uses in his own salon:

"Need to cancel or reschedule? No problem!
Just give me a minimum of 24 hours notice for every hour of appointment time (for example, a two-hour appointment requires 48 hours notice). Shorter notice requires a 50% cancellation fee, charged at your next visit. If, by some freak of fate, you don’t show up for your appointment, I require 100% payment for the service you booked."

There’s no one “right” way to write a policy, but having something clearly stated makes a huge difference. The goal isn’t to be harsh. It’s to protect your time, your energy, and the business you’re building.

If you haven’t checked this section in a while, consider this your nudge to revisit it and make sure it still reflects how you work today.
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Tools & Distractions

Tools

Prequel App

Effects. Turn your photos into something more a camera can capture. Enhance your creations with D3D, AR objects, or captions using 800+ top-notch effects. Power of AI. Create eye-catching profile pictures. Become a comic book character or convert your selfies and portraits into works of art with AI-powered effects. Retouch. Achieve the flawless look in a touch. Smooth out your skin, whiten your teeth, or even reshape your face - the choice is always yours.


Distractions

Binder Clip Bag from Studio Cult

Our studio is built on crafting jewelry and accessories inspired by crumbs of shared memories. Through our design process, we recontextualize the feelings, thoughts, and sensations our society experiences with everyday concepts. Our jewelry tells a collective story that we hope resonates with individuals from all walks of life!

Ctrl + Stephen 


Random thoughts on business and tech


When a Cancellation Hits

Let’s be honest — cancellations suck.
It’s not just the schedule gap. It’s the money you’d already counted in your head that suddenly vanishes. One minute it’s there, the next it’s gone. Poof. And no amount of professionalism makes that feeling disappear instantly.

Over the years, we’ve seen that cancellations really have two parts: preventing them, and dealing with them when they inevitably happen.

On the prevention side, a lot comes down to culture and communication. We consistently see fewer last-minute cancellations in smaller communities and with stylists who’ve built strong, respectful relationships with their clients. Clear communication matters too. Stylists with well-defined, well-communicated cancellation policies tend to get burned less — not because they’re “strict,” but because expectations are set early and often.

Many clients genuinely don’t realize how disruptive and costly a last-minute cancellation can be. When they understand that it leaves a hole in someone’s day, not just an empty chair, they’re often mortified. And then… well, there are a few clients who simply prioritize themselves. That’s part of running a business with humans involved.

No matter how good your systems are, though, last-minute cancellations will still happen. Life happens. And when it does, there are a few habits we’ve seen make a real difference:

  • Keep a credit card on file. You don’t have to use it every time, but it gives you income safety and options. Think of it as insurance.
  • Maintain a waitlist. Knowing who can jump in last minute can turn a bad situation into a neutral one — or even a win. 
  • Have a “downtime list.” Easy, business-building tasks you can pull from when a gap opens up. If you can’t make today’s money, you can still work on tomorrow’s.

And maybe the hardest part: don’t take it personally.

I struggle with this one. The frustration and anger feel justified — but they only end up hurting me. The client has moved on, and I’m the one carrying the stress. When I can, I remind myself to breathe, reset, and make the best use of the time I’ve been given.

Cancellations aren’t a failure. They’re a reality of running a human business. And with the right systems, habits, and mindset, they don’t have to derail your day — or your energy.

Hope you have a great week!

Cheers
Stephen



Behind the Chair with Annilee: 

Flexibility, Boundaries & the Power of “The Chair”

When I sat down with Annilee in her sun-lit home studio, I felt like I’d stepped into the living room of a long-time friend—one who also happens to wield shears with Jedi precision. Annilee has logged nearly three decades behind the chair, but she started our chat by sharing the simplest (and smartest) career hack I’ve heard in ages: “I called around salons and asked which school was turning out grads that were well-trained—95 percent said Academy of Excellence.” That inquisitive spirit has guided every turn of her journey.

Read more on our blog
Saved for Later...
Interesting links that crossed our path


10 Focus Projects for Your Salon Business

In the midst of resolutions, resetting and renewed resolve, how much intention and planning have you put into examining and mapping how to navigate the dynamic changes that are happening in the beauty and wellness industry? Are you staying informed on the trends fluctuating through every arena of our organizations and beyond like dialing in on customer care through heightened personalization, or video content creation throughout how you sell you business or the usage of AI or data transparency through Human Resource hubs? 

Read the Article on Salon Today



Creating the Perfect Cancellation Policy for Your Practice

As beauty professionals, we know our time behind the chair is valuable, especially since time equals money. And that dreaded wait for the client who’s not showing up for their service can not only cost you money that you’ve already calculated into your day, but also take a toll on your mood and self-worth. Implementing a clear cancellation policy will make your scheduling process that much smoother and can save you time and money in the long run. This is especially helpful for those clients who are notorious for missing their appointments. So, how do we create an effective cancellation policy and what does one look like?  

Read the Article on Associated Hair Professionals

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Talking Shop with Liam


Video interviews with our amazing community

If you’re a hairstylist or salon owner who’s busy—but drowning in DMs, admin, and cancellations—this episode is for you. Liam sits down with business educator Hunter Donia to break down the systems that make a fully booked career sustainable: online booking, boundaries, and policies you can actually enforce.
Hairstylist Business Systems: Online Booking, Boundaries & No-Show Policies

salonMonster Vision
The Digital Chair Podcast Episodes + Video FAQ's


Commission Setup: Staff Commissions in salonMonster
Add Google Analytics to your salonMonster Booking Page
Monster Sightings 
Events to check out



Be+Well | Beauty and Wellness Show - June 27-29, 2026 
Las Vegas Convention Center

The International Beauty Show (IBS) and International Esthetic, Cosmetic & Spa Conference (IECSC) in Las Vegas have been where thousands of beauty, spa, and wellness professionals come to perfect their craft, discover innovations, learn from the masters, and connect with their community. Now, both shows have united under one powerful brand: Be+Well | Beauty and Wellness Show – the Ultimate Event for Hair + Skin + Body Pros. 

Learn More



WEIRDFEST 2026 - July 15 – 18, 2026 Park City, UT

Join our team members, family, friends, neighbors, townies, and scores of badass CULT+KING hair stylists from around the country for 4 days of our annual outdoor warehouse jam.

Learn More
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