Tesla’s US market share is eroding as cheaper EVs arrive (3 min read)
Tesla is still the top selling EV brand in the US but the growing number of affordable models from rivals are starting to reduce Tesla’s dominance. A report by S&P Global Mobility found that Tesla’s EV market share in the US was at 65% in Q3, down from 71% in 2021 and 79% in 2020. The drop in market share was expected but the rate of the decline may be concerning to investors, especially amid Elon’s distraction with Twitter and half of the company’s value gone this year.